Harry Potter and the Prisoner of Azkaban began a darker side to the Harry Potter franchise. The site needed an inspired concept for navigation between various “worlds”, and this is what I proposed as a solution for navigation using the “Marauder’s Map”. Interactive style frames helped define the “User Experience” of the site. Evolving from this concept, viral activities filled this tent-pole theatrical web campaign.
http://movieweb.com/the-official-harry-potter-and-the-prisoner-of-azkaban-website-unleashes/
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