iBLAKESTUDIO | RDM UX Design
30921
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REDEEM DIGITAL MOVIE USER EXPERIENCE

The objective of this site is to allow viewers to easily redeem streaming content and offer valuable rewards.
The audience is given a redemption code from a hard copy movie(DVD) and allowed to redeem it for digital download on any platform.
Wayfinding through the redemption process is articulated with a rewarding experience after they receive their digital movie.

MULTI-BRAND STRATEGY

Multiscreen devices and animated movie key art show a wide variety of content.

INSTRUCTIONAL MESSAGE

The viewer can see simple icons and messages to understand the site’s workflow.

PROMOTIONAL OFFERS

The user is enticed to return to the site after redemption of codes to get rewards. The audience is retained and upsell opportunities are created.

MOTION STUDY AND COMPONENT BEHAVIORS

INTRO ANIMATION JAVASCRIPT TEST

This intro animation helped establish the wide range of content offering.

INTRO MOTION STUDY

INSTRUCTIONAL GRAPHICS

The user is guided through the redemption process with a preemptive visual cue.

DEMO BEHAVIOR    DEMO BEHAVIOR 2

PRELOAD GRAPHIC TEST

Loading the content is the focus of the transactions.

LOADING GRAPHIC

Multiscreen Visual Design

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